Ryan Jay
Founder & CEO
Ryan founded Outsized Insights on the belief that exceptional service shouldn’t depend on the size, complexity or profile of a client or project. After seeing too many research engagements receive inconsistent levels of attention or support, he created Outsized to offer a more responsive, committed approach. Today, Ryan and the Outsized team combine hands-on service, pioneering technology and thoughtful processes to make complex research easier and project delivery more consistent.
Ryan began his career in research at Sony Pictures Television before moving into online data collection at Greenfield Online and later holding senior operational roles at Toluna, Cint, Critical Mix and Dynata. Over more than two decades in the industry, he has led large project-delivery organizations and helped companies navigate significant growth. Ryan holds an MBA from the USC Marshall School of Business.
Chris Biviano
Client Solutions
Chris brings extensive experience in market research, client development, and strategic account management, with a career focused on building strong client relationships and helping organizations turn research needs into successful engagements. At Outsized Insights, he works closely with clients to understand their objectives, identify the right solutions, and ensure they receive the responsive, high-touch service that defines the Outsized approach.
In his off-hours, Chris enjoys visiting historical sites, skiing and backpacking with his family, and crafting his own home-brewed ales. And, of course, he can often be found cheering on his beloved Buffalo Bills.
Matt Ruppe
Business Development Manager
More than 15 years of market research and business development experience, with leadership roles at Kantar, Dynata, M/A/R/C Research, and Insights Driven Research. Has expanded key accounts across healthcare, CPG, financial services, technology, and gaming, with hands-on expertise in questionnaire design, survey programming, and quantitative and qualitative methodologies. BS in Business Administration, La Salle University.
When he’s not working, Matt volunteers at Face to Face Germantown, an organization dedicated to serving struggling families, individuals, and the homeless with dignity and respect. The organization works to meet basic human needs, reduce suffering, and help its guests build a better future.
Ethan Jay
Co-Founder & VP of Technology
Ethan leads technology at Outsized Insights, building and managing the systems that support the company and its growing technology roadmap. He developed Spoiler-AI, Outsized’s AI-powered platform for creating codeframes and coding open-ended responses, and also oversees security across the company’s platforms. Ethan enjoys finding practical ways to use technology to make research faster, easier and more reliable for both clients and internal teams. BS in Computer Science, Colorado School of Mines.
In his free time, Ethan can usually be found snowboarding, surfing, or out on the golf course chasing a sub-80 round.
Anoupam Kauul
Head - 3AS Research
Anoupam brings extensive experience in market research operations and project management, with a strong background in managing complex quantitative research projects from setup through completion. At Outsized Insights, he helps oversee execution across programming, sampling, fieldwork and data delivery, working closely with both clients and internal teams to keep projects moving efficiently and resolve challenges as they arise. His combination of technical knowledge, operational experience and attention to detail helps ensure clients receive dependable execution even on demanding studies.
Away from the office, Anoupam enjoys traveling and is an enthusiastic PlayStation gamer.